B22 PARK Projects Overview
A community of economic innovations.
PROJECT #1 | TRAC-HER & COMMUNITY LOTTERY STOCK
Focus Area(s): Public Safety, Cybersecurity, Economic Development, Child Welfare
Investment Request: $39,175,807.15
Proposal: Link
PROJECT #2 | THE BLOCK PARTY
Focus Area(s): Education, Healthcare, Housing & Homelessness, Hunger & Nutrition, Disaster Relief, Economic Development, Mental Health, Community Development, Transportation Services, Community Gardens & Urban Farming
Investment Request: $192,759,809.00
Proposal: Link
PROJECT #3 | DAVILLE COMMUNITY CENTER
Focus Area(s): Education, Hunger & Nutrition, Youth Development, Child Welfare, Family Support Services, Youth Programs, Fitness & Recreation, Early Childhood Education
Investment Request: $26,319,662.13
Proposal: Link
daVille Community Center
The daVille Community Center—inspired by the adage "it takes a village"—is more than a building; it’s a beacon of unity and shared purpose. Named after “The Village,” it reflects the belief that every individual contributes to the strength of our community. This proposed center will uplift local children by offering educational support, health and fitness programs, sustainable food resources, and emergency shelter. In response to pressing challenges like childhood obesity, food insecurity, and limited access to affordable care, daVille will provide a safe, inclusive space where children can learn, grow, and thrive—nurturing their well-being and empowering families.
The daVille Community Center is a transformative initiative designed to address systemic challenges facing under-resourced communities—particularly children and families—by providing access to education, wellness, nutrition, and emergency support. Rooted in the belief that “it takes a village,” this center will serve as a hub for empowerment, equity, and opportunity.
Our community faces high rates of childhood obesity, food insecurity, and limited access to affordable childcare and academic support. These barriers disproportionately affect low-income families, limiting children's potential and parents' ability to work or pursue entrepreneurship. The daVille Community Center directly addresses these issues through five core components: affordable daycare and aftercare services, tutoring and academic enrichment, a fitness-focused gym, sustainable food programs, and emergency shelter.
This project creates conditions that support future entrepreneurs and investors. By improving educational outcomes, we help children build the foundational skills needed for economic mobility. By offering affordable childcare, we enable parents—especially women—to pursue employment, training, or business ventures. By addressing food insecurity and housing instability, we remove barriers that prevent families from achieving financial independence.
Community centers like daVille have been shown to reduce juvenile crime, increase civic engagement, and generate economic returns of up to $3 for every $1 invested. With targeted programs and wraparound services, daVille will not only uplift individuals but also strengthen the economic fabric of the entire community—empowering the next generation of leaders, innovators, and investors.
Geographical Area Served: Low-wealth communities.
Intended Audience(s) or Community(ies): The daVille Community Center will serve children and families in under-resourced neighborhoods, primarily in Montgomery, Alabama, and surrounding rural areas. The target audience includes children ages 2–17 and their caregivers, many of whom face economic hardship, limited access to childcare, and educational disparities. The majority are low- to moderate-income households, with a significant portion qualifying for free or reduced lunch programs and public assistance.
The daVille Community Center will deliver its programs through an on-site, multi-service facility designed for accessibility and community engagement. Services—including tutoring, daycare, fitness, nutrition, and emergency shelter—will be offered daily, with flexible hours to accommodate working families. An online portal will streamline registration, scheduling, and communication.
To reach our intended audience, we will implement a multi-channel marketing strategy. This includes partnerships with local schools, churches, and nonprofits; targeted social media campaigns; community events; and printed materials distributed in high-traffic areas such as libraries, clinics, and grocery stores. We will also engage local media outlets and leverage word-of-mouth through trusted community leaders. Bilingual materials and culturally responsive messaging will ensure inclusivity and accessibility for all families.
Short-Term, Measurable Objectives:
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Enroll at least 150 children in tutoring and aftercare programs within the first year.
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Achieve a 15% improvement in academic performance among participating students, measured by pre- and post-program assessments.
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Engage 200+ community members in fitness and wellness programs, with at least 60% reporting increased physical activity.
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Provide nutritious meals to 100 children weekly, reducing food insecurity among participating families.
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Offer emergency shelter to at least 25 families in crisis during the first year of operation.
Total Reach: The project aims to serve over 500 individuals annually, including children, parents, and community members.
Monitoring and Evaluation Plan: We will use a combination of surveys, attendance records, academic assessments, and health tracking tools to evaluate progress. Data will be collected and analyzed using tools like Google Forms, Excel, and Tableau. Regular reports will be generated to assess outcomes, and feedback loops will guide continuous improvement. Community input will be integrated through interviews and focus groups to ensure programs remain responsive and impactful.
Funding Request: $26,319,662.13
Broad-Based Donations
Low ($25) | Donors Needed: 105,279
MidLow ($50) | Donors Needed: 52,639
Mid ($250) | Donors Needed: 10,528
MidHigh ($500) | Donors Needed: 5,264
High ($1,000) | Donors Needed: 2,632
Investment Tiers
Low ($5,000) | Donors Needed: 526
MidLow ($15,000) | Donors Needed: 175
Mid ($25,000) | Donors Needed: 105
MidHigh ($50,000) | Donors Needed: 53
High ($100,000) | Donors Needed: 26
Trac-HER & Community Lottery Stock
The Trac-Her Program and Community Lottery Stock (CLS) initiative are dedicated to serving and empowering communities across the world, building a groundbreaking public safety program device with the ability to financially benefit underserved and low-wealth communities. With a focus on enhancing personal safety and promoting financial inclusion with stock ownership, our innovative solutions address critical issues faced by residents.
Part I | Trac-HER
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Empowering Communities: Every year, 8 million children are reported missing, not including the millions unreported. Currently, over 40 million people are involved in modern slavery, with over 10 million being children. More than 50% of these individuals are women and girls. Law enforcement often struggles to recognize trafficking, and transportation infrastructures enable traffickers to move victims effortlessly. The Trac-Her Program aims to combat this by providing discreet tracking devices that blend into everyday accessories, enhancing personal security for women and children. This innovative approach not only protects vulnerable individuals but also gathers valuable data to assist law enforcement in combating human trafficking. Profits from Trac-HER are allocated to under-resourced communities, paying it forward.
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Technological Innovation: The Trac-Her Program incorporates technology that allows the tracker to blend in with hairstyles, nails, and skin, proactively fighting human trafficking and gathering data on criminal patterns and targeted areas. Nail and hair accessories are the highest sold accessories for women and children. Incorporating technology provides both style and security. Unlike easily spotted and discarded tracking devices like Apple’s Air Tags, Trac-Her’s technology uses towers and satellites facilitated by major network providers (Verizon, T-Mobile, AT&T) for stable, global tracking. By leveraging advanced technology for global tracking, the program exemplifies innovative solutions to tackle overlooked barriers in under-resourced communities.
The Trac-Her Program involves technical and engineering processes to create tracking devices from silicone, carbon fiber, and carbon fiber vinyl wrap that mimic hair, skin, and nail accessories. These devices are compatible with Android and iOS devices and feature real-time 5G GPS tracking, stable signals, long-lasting battery life, silicon mark noise reduction, and zone, tamper, and community alerts. The development process includes skin, nail, and hair sensory tests.
Operations Example: Parents can link new devices to their account and set up to three addresses for their child. If the child steps outside these perimeters, an alert is sent to the parent, who can confirm if the child is missing. The alert is then sent to the Command Center, which contacts the parent to confirm details. If the child is missing, the Command Center contacts local authorities and provides live tracking access. Other parents with enabled notifications can receive proximity alerts to help search for the missing person, and notifications are sent if the child is found.
After engineering multiple tracking devices, we will monitor GPS tracking signals on iOS and Android devices globally and evaluate signal relay to our servers. We will conduct sensory tests to assess tampering alerts. The final product will include an alert system connected to the community and local law enforcement's public communications department. We will evaluate server capacity to process data, communicate alerts, and assist law enforcement with response times. Our data can target areas prone to abductions, aiding research on human trafficking demographics. Success will be measured by comparing account subscriptions to decreasing abduction rates.
Part II | Community Lottery Stock
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Accessible Investment Opportunities: CLS aims to democratize investment by combining the excitement of a lottery with the financial benefits of stock ownership. This initiative provides an accessible entry point for individuals from under-resourced communities to participate in the stock market, aligning with the goal of making investing more inclusive.
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Financial Literacy and Wealth Creation: The Trac-Her Program and CLS initiative align with the mission to support under-resourced communities by reimagining investor engagement and equipping communities with the financial knowledge needed to share in the wealth that markets create. By offering both common and direct shares, CLS educates participants about stock ownership and investment, enhancing financial literacy and promoting wealth creation within the community.
Internally, participants buy into the stock for the month, and shareholders are randomly selected to receive additional shares in the community-focused company on the 1st of the following month. These shares can be cashed out or held, with direct deposits to a verified bank account. The value of additional shares remains constant during their lifetime, and the value for direct share purposes resets to $0 after selection. Direct shares distribute based on community contributions. Users can purchase preferred shares as donations, not for ownership.
Externally, a stock represents ownership in a company. CLS will be available for regular trading on stock market exchanges as common shares, operating separately from direct shares in the "lottery" aspect. The stock price may fluctuate based on company performance, economic conditions, and market sentiment.
Anyone can purchase common stock externally, but only registered and verified CLS accounts can purchase and receive additional direct/preferred shares. In states that do not allow stock trading or lotteries, users cannot purchase shares. However, users in participating states can purchase direct shares on behalf of someone in a non-participating state, with both users having registered accounts. If selected for additional shares, the value is split between both users as a "trust profit" share.
Geographical Area Served: Global, Low-wealth communities.
Intended Audience(s) or Community(ies): The Trac-Her Program and Community Lottery Stock (CLS) initiative aim to tackle barriers in under-resourced communities globally. They serve diverse groups, including women and children vulnerable to human trafficking, law enforcement agencies, community members, and investors. The program enhances personal security through discreet tracking devices and promotes financial literacy and investment opportunities. Participants engage in educational workshops and community events, benefiting from increased safety, financial knowledge, and potential financial returns. By addressing these needs, the initiatives aim to create a safer, more inclusive, and financially empowered community.
Funding Request: $39,175,807.15
Broad-Based Donations
Low ($25) | Donors Needed: 156,703
MidLow ($50) | Donors Needed: 78,352
Mid ($250) | Donors Needed: 15,670
MidHigh ($500) | Donors Needed: 7,835
High ($1,000) | Donors Needed: 3,918
Investment Tiers
Low ($5,000) | Donors Needed: 784
MidLow ($15,000) | Donors Needed: 261
Mid ($25,000) | Donors Needed: 157
MidHigh ($50,000) | Donors Needed: 78
High ($100,000) | Donors Needed: 39
THE BLOCK PARTY
The Block Party will operate under BLOCK PARTY HOLDINGS, INC., an extension of B22 PARK, INC. Our envisioned facility will create employment opportunities, offer shelter and support, and foster community development through the following comprehensive range of business and services aimed at addressing critical low-wealth community needs:
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Restaurant
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Pharmacy
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Gas Station
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Intercity Bus Transportation
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Warehouse w/ Local School Supply Depot & Hydroponic Farms
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Car Wash
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Hair/Nail/Tax & Therapy Suite Rentals
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Hair/Nail Booth Rentals
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Music & Photography Studios
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Entertainment Center
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Micro-Hotel
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TRAC-HER: Public Safety Program
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Underground Emergency Shelter
The demand for these services is urgent. Alabama has the eighth-highest poverty rate in the United States, at 14.8%. This is higher than the national average. 32.9% of jobs are low-wage, and 35.6% of working families are under 200% of the poverty line. According to the U.S. Department of Housing and Urban Development, there were an estimated 3,752 people experiencing homelessness on a single night in Alabama in 2022. Adjusting for population, this comes out to about 7.4 people for every 10,000 state residents, the fourth fewest among the 50 states. We believe this facility will not only address immediate needs but also lay the groundwork for sustainable change. Our community faces significant challenges. These issues are interconnected, and without comprehensive solutions, progress remains elusive. This facility will serve as a hub for addressing these challenges in a holistic, sustainable manner.
Geographical Area Served: Low-wealth communities.
Goals & Outcomes
Goal #1: We pledge to use the remaining profit over a certain percentage to construct or renovate a local low-income community at the end of each year. Each newly constructed community will reserve units to combat homelessness. To further combat homelessness and capitalism, we pledge to rent any newly constructed community in consideration of the cost of living and average household income within that area.
Goal #2: Student employees and children of employees are awarded scholarships to any HBCU collegiate sponsors, upon high school graduation pending 3.0 GPA or better. This initiative will become a factor in decreasing juvenile crime. In partnership with our collegiate sponsors, enrolled collegiate students can tutor students K-12 in exchange for (5) extracurricular credits per semester/quarter OR as part of a work-study program.
Goal #3: There will be (3) allocations under BLOCK PARTY HOLDINGS, LLC. These allocations are possible via revenue from the TRAC-HER Public Safety Program and services provided by the multi-functional facility. Allocations include the Local School Supply Warehouse and grants awarded to like-nonprofits in the local area focused on health, innovation, youth and education.
Goal #4: We will support legitimate local businesses through unlimited exposure of quality talent and skill in one of the most growing and stable markets.
Goal #5: We seek to provide a safe and healthy place for more than 750 victims to stay during an emergency and/or disaster. This shelter will provide a place to escape from risks like eviction, abuse and exploitation – while also protecting people from environmental conditions and illnesses that might occur while sleeping outside. We will provide basic needs, such as food, water and sleeping accommodation.
Goal #6: Due to the limited access of lucrative career opportunities to those without college degrees, there is a definitive demand for applicable skill sets relevant in job searches. As individuals secure well-paying jobs, their increased income levels contribute to a rise in consumer spending. We pledge to create and offer more than 1,300 employment opportunities.
Funding Request: $192,759,807.00
Broad-Based Donations
Low ($25) | Donors Needed: 771,039
MidLow ($50) | Donors Needed: 385,520
Mid ($250) | Donors Needed: 71,104
MidHigh ($500) | Donors Needed: 28,552
High ($1,000) | Donors Needed: 19,276
Investment Tiers
Low ($5,000) | Donors Needed: 3,855
MidLow ($15,000) | Donors Needed: 1,285
Mid ($25,000) | Donors Needed: 771
MidHigh ($50,000) | Donors Needed: 386
High ($100,000) | Donors Needed: 193
THE BOARD OF DIRECTORS
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Shamirah Gowdy | Founder, President & Chief Executive Officer
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Chair of Executive, Fundraising & Development and Governance Committee
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Vice Chair of Personnel Committee
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Taylor Ashby | Vice President & Chief People Officer
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Chair of Personnel Committee
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Vice Chair of Executive and Governance Committee
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Jermaine Lewis | Treasurer & Chief Financial Officer
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Chair of Finance Committee
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Vice Chair of Fundraising & Development Committee
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Arielle Brazziel | Secretary & Chief Operating Officer
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Chair of Program Planning & Evaluation Committee
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Vice Chair of Personnel Committee
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Staff Members
Key Staff Members
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Erica Ross | Executive Assistant IV & Notary Public (AL)
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LaZshae Purifoy | Executive Assistant III
PROJECT BUDGET CALCULATIONS
Below is how each project is calculated as applicable:
Floorplan Development
FY20XX_Sch100 | Projected Fiscal Year Budget & Estimated Start-Up Cost
Projected Fiscal Year Budget
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Personnel
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Utilities
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Maintenance & Repairs
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Inventory/Supplies
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Insurance & Permits
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Marketing & Outreach
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Miscellaneous Expenses
Estimated Start-Up Costs
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Land & Construction
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1st Year Fiscal Budget
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Initial Furnishings and Equipment
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Contingency Fund
FY20XX_Sch200 | Calculations/Formulas
FY20XX_Sch300 | Inventory, Equipment & Supplies
FY20XX_Sch400 | Other Revenue Streams
FY20XX_Sch500 | Funding Strategy
FY20XX_Sch600 | Profit & Loss Statement
Funding Request: $XX,XXX,XXX.XX
Broad-Based Donations
Donors Needed: [Funding Request/10 Categories] / [Donation Amount]
Investment Tiers
Donors Needed: [Funding Request/10 Categories] / [Tier Amount]
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